Empowering Health Companies with Custom Genomics

In the fast-paced health and wellness sector of today, organizations require more than standard solutions. They seek platforms that can evolve in alignment with their specific vision, brand identity, and clinical approach. GeneMetrics was developed with this precise goal in mind: to equip health companies, practitioners, and researchers with fully adaptable testing solutions that extend far beyond white-label.

The Challenge: A Disjointed Genetics Market

The genetics sector is saturated with choices, yet none provide a comprehensive solution.

• Consumer-oriented kits are superficial, designed for entertainment or superficial wellness insights.
• Clinical platforms are inflexible, overly complex, or targeted solely at specialists.
• Advanced diagnostic testing solutions are frequently opaque, with algorithms that clients cannot manipulate or review.
• Almost all of them compel practitioners and organizations to choose a side: either consumer-friendly or clinically robust, but never a blend of both.

Most critically, no platform consolidates lifestyle, clinical, diagnostic, and advanced genetic testing under a single umbrella. Clients are left to assemble piecemeal solutions from various providers, each with its own drawbacks.

The outcome is a marketplace filled with incomplete solutions. They tend to be overly simplistic for practitioners, too unclear for patients, and too disjointed for anyone seeking adaptability.

The Challenge: A Disjointed Patient Experience

This fragmentation in the industry affects the patient journey significantly.

• Numerous tests spanning genetics, epigenetics, blood analysis, and microbiome.
• Multiple registration portals and login credentials.
• Diverse PDFs, each with different formats and difficult to interpret.
• Contradictory interpretations that often confuse patients.

Patients feel inundated. Practitioners waste precious hours. Confidence in personalized health diminishes.

The Solution: A Cohesive, Customizable Platform

GeneMetrics was designed to address both facets of this issue. It is the pioneering platform that unites lifestyle, clinical, diagnostic, and advanced genetic testing under one roof. Clients are no longer required to choose between extremes or manage multiple unrelated vendors.

Even more significantly, GeneMetrics enables clients to merge reports in meaningful ways. A single patient report could incorporate genetics, blood analysis, and lifestyle factors into one cohesive, actionable narrative. Each component is tailored to fit the practitioner's philosophy and the patient's requirements.

Other "white-label" or "private-label" offerings in the market usually provide a generic, one-size-fits-all model. They fail to recognize that practitioners possess varying philosophies, methodologies, product strategies, or EHR systems to integrate with. GeneMetrics understands this. From sequencing options to report design, from recommendation logic to software integrations, every aspect can be customized to align with a practitioner's distinct approach to care.

Rather than offering generic black-box reporting, GeneMetrics restores control to clients. The outcome is the ideal hybrid solution: scientifically rigorous yet patient-friendly, highly technical yet comprehensible, adaptable yet cohesive.

A Platform Designed for Limitless Customization

Unlike private-label services that merely rebrand standard products, GeneMetrics is a bespoke testing product development company. Every aspect, from kit design and packaging to wet-lab testing and data reporting, can be customized to meet the client's specifications.

GeneMetrics' fundamental promise is limitless customization. As of now, there is no report or testing category for which the company does not offer coverage. With one of the most extensive libraries of report elements and scientific topics available, containing thousands of validated options, clients can create offerings that are as straightforward or as complex as they require.

Advanced Sequencing and Testing Capabilities

GeneMetrics provides one of the most extensive arrays of sequencing and laboratory technologies available, including:

• Bead-chip genotyping arrays (approximately 1M SNPs per chip)
• Clinical-grade Whole Exome Sequencing (WES)
• Clinical-grade Whole Genome Sequencing (WGS)
• PCR and PGx panels
• Testing for epigenetics, blood, urine, saliva, and microbiome

Clients can sequence and report on anything from a single SNP to hundreds of millions of variants. This ensures total flexibility across consumer lifestyle kits, clinical diagnostics, and enterprise research.

Actionable Recommendations That Emphasize Clarity

Insights hold value only if they inspire action. GeneMetrics incorporates a fully customizable recommendation engine that can prioritize supplements, dietary choices, lifestyle adjustments, modulators, or medications.

In contrast to platforms that inundate users with endless bullet points, GeneMetrics adheres to the principle that clarity is more important than volume. This approach ensures that patients receive actionable, prioritized recommendations, practitioners save hours on interpretation, and brands achieve meaningful outcomes rather than noise.

Demonstrated Impact

Clients of GeneMetrics are already experiencing tangible results.

• Clinic efficiency: A U.S. functional medicine practice reduced practitioner analysis time by 70 percent after implementing GeneMetrics' recommendation engine.
• Scaling success: A European health AI company expanded from a 500-patient pilot to 50,000 users in less than six months by utilizing GeneMetrics' rapid scalability.
• Patient engagement: A Canadian wellness brand noted a threefold increase in repeat kit orders after consolidating fragmented tests into one unified GeneMetrics-powered platform.
• Research readiness: A global genomics firm employed GeneMetrics' auditing system to secure a government contract demanding the highest compliance standards.

Science That Withstands Scrutiny

At GeneMetrics, scientific integrity is paramount. Every methodology, from polygenic and monogenic risk scoring to pharmacogenomics, imputation, ancestry analysis, methylation studies, and multi-omic bioinformatics, is rigorously validated and fully auditable.

The platform features a dedicated auditing system, establishing it as the most transparent and audit-ready science available. GeneMetrics also incorporates machine learning capabilities, with algorithms referencing over 140,000 peer-reviewed studies to inform next-generation interpretations.

Behind this innovation is a team of over 80 professionals. This group includes more than 40 MDs, PhDs, bioinformaticians, and data scientists, guided by a Medical and Science Advisory Board.

Unyielding Data Security and Client Control

GeneMetrics adheres to the highest compliance standards in the industry, including:

• HIPAA
• GDPR
• SOC 2 Type 2
• ISO27001

Data is protected with multi-layer encryption: AES-256 for data at rest, TLS for data in transit, and compartmentalized databases.

Most importantly, clients maintain 100 percent ownership of their data. GeneMetrics never sells or utilizes client data, and clients establish their own privacy policies and storage preferences. Many opt to transparently transfer ownership directly to patients, reinforcing trust at every level.

For transparency, GeneMetrics provides live compliance policies and monitoring at trust.genemetrics.com.

Confidentiality as a Service

GeneMetrics deliberately avoids the spotlight. It does not compete with its clients and does not maintain a consumer-facing brand. Instead, it offers confidentiality as a service, enabling clients to launch distinct products without concerns of overlap or competition.

Beyond White-Label: What GeneMetrics Is (and Is Not)

To clarify its positioning, GeneMetrics is:

• Not B2C: it never competes directly with clients.
• Not private-label: it does not merely place a logo on generic products.
• Not wholesale: it is not a bulk reseller.

Instead, GeneMetrics stands as the industry's only fully auditable, infinitely customizable backend genomics platform. It offers complete brand ownership and end-to-end innovation.

Competitive Pricing and Scalable Economics

Depending on selections, unit costs can start below 100 dollars, with final pricing influenced by materials, logistics, lab technologies, and analysis options.

When compared on a like-for-like basis, GeneMetrics' wholesale rates consistently undercut market competitors, providing clients with better margins alongside superior science.

Designed to Scale Instantly

From small clinics to large-scale genomics initiatives, GeneMetrics was engineered to scale effortlessly. Its infrastructure supports turn-key logistics management, encompassing kit manufacturing, co-packing, fulfillment, and data analysis.

Capacity can increase virtually overnight, ensuring clients never outgrow the platform.

Leadership and Founding Vision

GeneMetrics was established by a collective of clinicians, scientists, and legal professionals committed to addressing a fragmented industry. CEO Benji Rabhan, one of the co-founders, leads a mission-driven team that prioritizes science, confidentiality, and client empowerment above all.

The company's culture reflects its origins: scientists and data experts working behind the scenes to allow clients to shine in the public eye.

Globally Trusted

While confidentiality agreements prevent the disclosure of client identities or numbers, GeneMetrics is a reliable backend provider for leading genomics and health organizations worldwide. Its influence extends across clinics, health AI companies, research institutions, and laboratories on multiple continents.

The Future of Precision Health

GeneMetrics is paving the way for a future where precision health is proactive, cohesive, and scalable. By integrating genetics, epigenetics, blood, microbiome, and lifestyle data into a single seamless ecosystem powered by AI and multi-omic bioinformatics, the company is facilitating the transition from reactive medicine to personalized, preventive care for everyone.

Ready to Go Beyond White-Label?

GeneMetrics transcends being merely a testing platform. It serves as a partner in innovation. For those prepared to offer precision health products that are seamless, trusted, and authentically their own, the next step is straightforward:

👉 Schedule a confidential call with our team to learn more.

Contact Information:

GeneMetrics

6507 Jester Blvd
Austin, Texas 78750
United States

Chris Haas
+1 898202601
https://genemetrics.com